The Old Potter's Inn
Breathing new life into a 1830’s heritage building in Greyton
The challenge
When Amy and Tommy Redelinghuys traded their corporate careers for a new entrepreneurial journey, they breathed new life into a 1830’s heritage building in Greyton. This meant launching an online presence alongside an incredibly hands-on, owner-run operation, that could create exposure and demand in one of South Africa’s most popular and competitive tourism towns.
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Our experience working with Springnest is excellent. They don’t just offer great websites, but they genuinely take the time to engage with their customers, to understand the industry and the challenges businesses face. Using the product is user-friendly and their support is amazing.
”Amy Redelinghuys, Owner The Old Potter's Inn, Greyton
Before Springnest
Amy and Tommy had to manage multiple parts of a new business, from hospitality operations to running a craft brewery and, of course, marketing. They needed a professional online presence, flexible enough to cater for their varied products, but niche enough to offer them tourism-specific features and functionality to drive promotion and in-house marketing.
With Springnest
With Springnest, Amy and Tommy launched a website purpose-built for their hospitality brand, flexible enough for both the inn and their craft brewery. They can grow their website with the business, relying on Springnest's support and expertise when it matters. That combination of independence and support gives them the professional presence to stand out in Greyton's competitive market.
How they use Springnest
- NightsBridge Integration
- Dedicated content for the accommodation and brewery products
- An interactive map of Greyton Town, in context of the Inn's central location
- An FAQ page to reduce visitor questions and to promote AI visibility
- Display and Gather guest feedback with Reviews
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