Academy Springnest Team
We love creating intuitive and understandable guides, tutorials, and how-to’s for our clients, whether they are only starting out with their Facebook Page, or plotting a content strategy or campaign.
12 articles
Create great content Increase Bookings
Before diving into the process of selecting images for your hotel website, it’s crucial to ask yourself a few key questions. These will help you align your visuals with the expectations and preferences of your potential guests.
· 4 min read
Every bit of revenue counts, and we understand that. After helping hundreds of properties launch professional websites, we've shortlisted these four simple pieces of advice as quick-win tactics to see more direct bookings and revenue from your lodge's website in 2021. Let's jump…
· 2 min read
In the article we highlight four practical ways your can use Springnest features to increase the likelihood of generating direct, commission-free bookings through your website. Keep in mind that many of factors that contribute to direct bookings are already included in your…
· 2 min read
In this Webinar we cover how to use Special Offers and Pop-ups, and discuss the value of adding your Facebook Pixel to your site.
· 1 min read
In this webinar, walkthrough Springnest Admin with Peter and get familiar with Springnest. Peter covers how to navigate and manage your website like a pro; covering the following topics: Navigating through Springnest Admin Creating new Pages Adding new images Updating important…
· 1 min read
Through a structured method and process, search engines organise content available on the internet; so that the results it delivers are the most relevant information, dependent on the search query. The search engine result page (SERP) can include a variety of content; from links…
· 2 min read
Increase Traffic Increase Bookings Create great content
1. Publish quality content that appeals to your target market, and do it regularly Quality content is the number one driver of your search engine ranking, and there is no substitute for it. By quality content we mean information that holds value to your ideal guest. Think about…
· 3 min read
Running a special offer or promotion is an effective way to meet marketing and sales goals. Here are 5 types of special offers to improve direct bookings.
· 2 min read
Social Media Create great content
Facebook is a powerful digital marketing tool for your tourism and hospitality business. Using it effectively, however, could become a demanding process. We’ve put together a list of do’s and dont’s to guide you in reaching your audience, posting quality content and seeing a…
· 4 min read
A press release is an excellent way to turn seemingly mundane subjects into news that could reach your clients, partners and distribution channels.
· 3 min read
Create great content Increase Traffic Increase Bookings
Running an active blog can increase website traffic, establish your business as an ambassador for your destination, and encourage engagement from potential guests. In this post we highlight five practical ways you can benefit from blogging with Springnest Articles. 1. Encourage…
· 2 min read
Increase Bookings Social Media Create great content
The internet has revolutionised the relationship between accommodation businesses and their clients. Gone are the days when pamphlets, snail mail and billboards were the only way travel businesses could reach their clients. With digital tools at your disposal, it is much easier…
· 4 min read
